Annemarie Cross, winner of the recent Castaway Podcasting Awards and host of our very own SMART-Connect Podcast show explains how podcasting is providing an effective new medium for businesses to break through the online clutter and shares her top tips for how business owners can use podcasting to connect with their audience and clients in a meaningful way.

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Know your audience: Get totally clear on what your audience is interested in. This way your information will be valuable as it will solve a problem or help them to overcome an issue. When it does, they’ll want to know more and will see you as a valuable resource. Annemarie Cross

SMART-Connect Podcasting expert and Podcast show host, Founder and host of The Ambitious Entrepreneur Podcast Network

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Annemarie Cross

Annemarie Cross

Podcasting Host and Specialist

Annemarie Cross is an Award Winning Podcast Host & Producer – winning the Best Business, Marketing & Entrepreneurship Category in the inaugural Cast Away Australia Podcast Awards. She is also a Brand and Communication Strategist and Chief Storyteller, helping business owners (specialists) boost their reach, influence and impact to become THE influential voice in their field.

Annemarie works with SME’s who want to build their business by helping them engage, acquire and retain clients with their own podcast channel and podcast series, which Annemarie and her team produce on their behalf. Annemarie is also the CEO/Founder of the Ambitious Entrepreneur Podcast Network, and is known as “The Podcasting Queen,” due to her expertise and involvement in podcasting since 2008. She currently hosts two shows – Women In Leadership Podcast and The Ambitious Entrepreneur Show and a number of other podcasts for her SME clients.

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